

Product
Design Lead
I design user-centered digital products & SaaS platforms —
from MVPs to hyper-growth — blending design systems expertise
with AI-driven delivery.
Strengths
Core Expertise
I lead product design, build scalable systems, and use AI to accelerate every stage of digital product creation.
Design Systems
Collaboration
Prototyping
Problem Solving
Data Design
Innovation
Accessibility
Strategy
Direction
Scalability
AI UX
Leadership
Learning
Research
I turn complex challenges into intuitive digital products — from MVPs to enterprise platforms. .
- UX Strategy
- Flows
- Prototyping
- Interaction
- Research
I create and evolve systems that speed delivery, scale with growth, and ensure brand consistency.
- Components
- Tokens
- Scale
- Documentation
- Efficiency
I integrate AI into every stage of design — from research and analysis to UX, UI, copy, and testing — to deliver faster, smarter, and more innovative solutions.
- Generative AI
- Research
- Content
- Prototyping
- Automation
I build and guide design teams, mentor talent, and align design direction with business priorities.
- Mentoring
- Reviews
- Alignment
- Collaboration
- Growth
I drive outcomes through agile processes, clear prioritization, and seamless cross-team coordination.
- Agile
- Roadmaps
- Prioritization
- Delivery
- Teamwork

Senior Product Designer & Design Leader
For over 15 years, I’ve created digital products that move from concept to scale. My work spans SaaS platforms, enterprise tools, and e-commerce — always balancing user needs with business impact.
I’ve built and led design teams, introduced scalable design systems, and now integrate AI-powered workflows into every stage of product design: from research and strategy to UX, UI, and launch. My global perspective — working across 30+ countries — gives me the adaptability to thrive in both startup and enterprise environments.
+
in product design & leadership
+
Projects
+
Languages
+
Languages

- Oct 2022 - Present
Creative Director & Founder
- Nov 2021 - Mar 2023
Product Design Manager
- Jan 2020 - Nov 2021
UX/UI Generalist
- Jan 2007 - Dec 2022
Lead Designer & Founder
- Mar 2006 - Oct 2006
Marketing Manager
BaroliTech 🇩🇴 - May 2005 - Feb 2006
Web and Graphic Designer
Revista Mercado 🇩🇴




Learning Never
Stops
Constantly upgrading my skills through
courses and practice.
Design
Strategy
We always ensure that it combines a clean
and beautiful visual design.
Education
Google UX Design Professional Certificate
Google by CourseraBachelor of Fine Arts in Design and Visual Communications
CHAVÓN Art School, Dominican RepublicMaster's Degree in Physics
Oles Honchar Dnipro National University, UkraineSkills & Expertise
Tools That Power My Work
0%
Figma
0%
Adobe xD
0%
Illustrator
0%
Photoshop
0%
Adobe Firefly
0%
After Effects
0%
CSS3
0%
HTML5
0%
Atlassian
0%
Asana
0%
Pendo
0%
WordPress

Voices from
My Network
leaders, and collaborators

Liza’s innovative ideas and attention to detail translated user needs into compelling designs that customers loved.

Anny Draginova
Co-Founder at BatchServiceLiza created UX/UI for 5 products at BatchService, consistently delivering exceptional designs and managing last-minute pivots with ease.

Phill Sundal
Product Marketing LeaderLiza’s ability to create intuitive, visually stunning designs while prioritizing usability is truly commendable. A valuable asset to any team!

Vimal Bhalani
JavaScript Frameworks ExpertLiza is a skilled designer with a collaborative spirit, always improving workflows and delivering exceptional results.

Ivo Draginov
Co-Founder & CINO at BatchServiceLiza’s designs at BatchService set a benchmark in SaaS UI/UX. Her Figma skills and professionalism are unmatched.

Shifas Hassan
Senior Software DeveloperLiza is a talented UI/UX designer with a user-centered approach, delivering high-quality work on time. A creative and fun team player!

Jayanti Suthar
Full-Stack DeveloperLiza is a design visionary with innovative approaches to UI/UX. Her expertise and leadership made every project a success.

Aantan Bhattacharya
Project ManagerLiza’s attention to detail and creativity consistently exceeded expectations. Her designs are both user-friendly and visually appealing.

Emil Egiazarov
Senior Frontend EngineerLiza is a strategic thinker and perfectionist, excelling in product design and creating impactful, functional designs.

Piyush Mahajan
Leadership CoachLiza’s ability to understand product needs and deliver innovative UI/UX solutions with quick turnaround is remarkable.
